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Ashley Hayden

Ashely

Coach + Growth Partner

Ashley’s watched good businesses go broke and bad advice leave clients scrambling. From Melbourne ad agencies to Stanley Black & Decker boardrooms, he’s learned what no MBA teaches—when things get tough, communication and collaboration count. He brings that instinct to every business—and as a master storyteller is of course an accredited marketer with the Australian Marketing Institute.

20+
YEARS IN MARKET
5x
sectors scaled
3k+
bottles of wine produced

“Ashley’s infectious—he just channels that kind of energy that makes everyone around him perform at their best.”

Ashley’s highlights...
The Long Game

From Melbourne ad agencies to Bunnings and Stanley Black & Decker—Ashley’s been executing commercial strategy for decades.

Playing Style

Ashley doesn’t work from the sidelines—he’s in the room, professionally casual, direct, and practical.

Great Performances

Rebuilt margin strategies for multi-sector operators. Led market repositioning and growth initiatives for national brands.

Beyond the Game

Ashley runs Mr Velvet Ears—a small wine company on the Mornington Peninsula producing Pinot Noir, Chardonnay and Shiraz.

Your competitive advantage starts here…